Our annual National Toque Campaign is on!  Buy yourself a stylish, toasty-warm toque and support solutions to homelessness in communities across Canada. See highlights from Toque Tuesday.

As VP of Social Responsibility at Intact Financial Corporation, Heather Schoeler was a true champion of Raising the Roof. If you would like to make a donation in her name visit:

Our new Toque Campaign public service announcements, created pro bono by ad agency Leo Burnett, bring refreshing humour to our call to support solutions to homelessness. Intrigued?

Part of Raising the Roof’s provocative public awareness campaign “Youth have nothing, but potential” the print ad earned a Silver Award at the 58th International Festival of Creativity in Cannes, last June.